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Delivering Best-in-Class AdTech, Digital Maturity, and Privacy Solutions

Certified Sales Partner for Google Marketing Platform (GMP) and Google Cloud Platform (GCP)

Our mission

Our mission is to forge partnerships that fuel our clients’ growth and ambitions, leveraging top-tier Ad and Analytics technologies.

Serpico offers unparalleled expertise across the GMP suite, complemented by proprietary tech, tools, strategic consultancy, and training.

Serpico is a division of Croud, a full-service global digital marketing agency, offering clients flexible engagement models: fully managed, hybrid, or consultancy.

Our expertise

We possess extensive knowledge and skills in AdTech, Analytics Strategy & Implementation, and Cloud Engineering Solutions.

We help you maximise your media effectiveness, optimise your data and analytics, and leverage the power of Cloud Services to fuel your business growth.

Google Analytics 360

Collaborate with us to get the most out of Google Analytics 360 (GA4), by leveraging Google’s privacy solutions, Google Cloud Platform, and BigQuery for advanced, privacy-compliant data analysis and strategies.

Google Search Ads 360

Leverage our SA360 expertise and insight to ensure optimal performance across channels. Harness the full power of SA360 alongside other GMP tools for unified campaign management and impactful results.

Google Campaign Manager 360

Utilise CM360 with our customised solutions, streamlined support, and exceptional value, driving your advertising initiatives to unparalleled heights. We establish a seamless integration of GMP tools for efficient cross-channel analysis.

Google Display & Video 360

Reach the right audiences with the right message at the right time. Our skilled DV360 specialists will future proof your data infrastructure and optimise platform adoption for maximum impact and success.

Google Tag Manager

Google Tag Manager ensures seamless implementation and strategic tag setup. Our expertise guarantees accurate data tracking, efficient tag management, and optimised performance, empowering you to focus on core business objectives.

Google Cloud Platform

Work with us to leverage GCP, gaining expert guidance across cloud computing services like Cloud Storage and BigQuery. Access tailored solutions for optimised cloud infrastructure, driving business success.

AdTech Strategy & Implementation

Our experts develop AdTech solution design and platform architecture. They also support with governance, implementation, and training across a range of technologies.

Advanced Analytics Consulting

Our approach to implementing Google Analytics 4, integrating privacy-centric measurement, and our Modern Analytics Maturity framework can drive informed media decision-making and business results.

Training & Enablement

Our beginner to advanced training covers a range of topics and is designed to equip you with all the tools you need to tackle the fast-paced world of marketing.

Why Choose Us?

As a certified Sales Partner for GMP and GCP, we offer the expertise needed to enhance your digital strategy.

Our approach is tailored to your needs, whether fully managed, hybrid, or consultancy-based.

Led by industry experts, we deliver durable measurement and advanced analytics solutions designed to deliver business impact.

Ready to Elevate Your Digital Strategy?