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Are you in, or out? In-housing in 2020 and beyond

Join us on 22nd October at 3pm BST (10am EDT) for a virtual panel discussion with leading industry experts, on the future of in-housing and beyond.

With COVID-19 accelerating many brands’ in-housing plans, Croud’s in-housing division, Serpico by Croud, surveyed 210 CMOs in the UK and UK to find out more.

Join us for a lively panel discussion featuring Co-founder of Serpico by Croud, Ben Knight, Non-executive Chairman of Croud, Jerry Buhlmann, Managing Partner at Oystercatchers, Jude Bridge and Moderator Branwell Johnson, Director of Content at Propeller. Our panelists will explore the future of in-housing, including these key themes:

  • 44% of CMOs plan to in-house more as a result of the pandemic; we’ll explore the driving forces behind this trend.
  • Financial, cultural and talent challenges are the top-cited barriers to in-housing; our panelists will discuss how to overcome these. 
  • Ecommerce and social came out on top as the most popular areas to in-house; we’ll explore how brands can go about navigating their in-housing journey.

Register online here to join us.